The event that took place on January 25 marked a significant milestone for Coldwell Banker España as we welcomed the exciting year 2024. This gathering was more than just a meeting; it was an occasion to celebrate our achievements in 2023, recognize the top advisors and agencies in the network, and share the exciting prospects that the future holds for Coldwell Banker in Spain.
Highlighted Achievements of Our Advisors:
At the event, we paid tribute to our outstanding advisors, those whose exceptional performance in 2023 has contributed significantly to the ongoing success of Coldwell Banker España. We awarded those who stood out in property acquisitions, billing, and have made an indelible mark on our growth.
Inspiring Message from the General Manager, Silke Ditrich:
Silke Ditrich, our General Manager, shared exciting data about the brand's results in 2023. Figures such as an astonishing 67% growth in franchises, a 71% increase in the number of advisors, and notable increases in the average sales price (28%) and rent (26%), along with an impressive 65% increase in agency billing, underline Coldwell Banker's dynamic growth in the Spanish real estate market.
CEO's Future Vision, François Carrier:
François Carrier, our CEO, shared his perspective on growth and the projection for Coldwell Banker's future in Spain. His motivational speech highlighted the brand's dedication to staying at the forefront of the industry, offering unparalleled opportunities for our advisors, and providing exceptional service to our clients.
Marketing Projects 2023 Presented by Maria Marquardt:
Maria Marquardt, leading the marketing area, presented exciting projects carried out during the past year. From innovative offline strategies to successful online campaigns, the presentation covered a wide range of initiatives designed to raise awareness among all network members about the tools and materials available.
In summary, Coldwell Banker España's annual event was a testament to our collective success, recognition of the industry's best, and a clear vision of an exciting future. We thank everyone for their contribution and look forward to another year full of achievements and growth for Coldwell Banker® in Spain.