Coldwell Banker® marks its 120th anniversary with expansion across 14 countries and new global openings

Coldwell Banker® approaches its 120th anniversary after closing 2025 with tangible growth: 93 new offices across 14 countries and entry into five new markets — Albania, Belgium, Poland, Puerto Rico, and Switzerland.

Beyond scale, the company’s evolution reflects a clear strategy: selective growth, strengthening key markets, and attracting high-performing real estate professionals.

A selective, long-term growth strategy

Over the past year, Coldwell Banker’s expansion has been defined by a more strategic and disciplined approach, prioritizing the integration of established companies and experienced teams.

This model is designed to reinforce the brand’s presence in each market, increasing operational density where demand already exists while developing new high-potential locations.

New companies and talent strengthen the network

In 2025, the network welcomed new companies combining experience, specialization, and strong local market knowledge across both residential and commercial real estate.

These additions not only expand the brand’s geographic footprint but also reinforce its positioning as a network that attracts both established brokers and emerging entrepreneurial ventures.

International expansion: new markets and consolidation

International growth has been one of the key drivers of the year. Alongside new market entries, Coldwell Banker® has continued to expand within existing countries, opening new offices in strategic cities.

This dual approach — entering new territories while strengthening established markets — reflects the maturity of the company’s expansion model and its ability to scale while maintaining consistent brand standards.

Innovation, brand, and global positioning

Alongside its operational growth, Coldwell Banker® has strengthened its global positioning through key initiatives:

• The Gen Blue Experience, bringing together thousands of real estate professionals
• The launch of the “Live Well with Coldwell Banker” campaign, one of the highest-rated in its category
• The introduction of the AI Innovator Award, focused on enhancing agent productivity through artificial intelligence
• The release of industry-leading reports such as the Global Luxury Trend Report and Mid-Year Report, generating significant media impact

The company also reinforced its social commitment through international charitable initiatives.

120 years of real estate leadership

With these results, Coldwell Banker® enters its 120th year further strengthening its position as one of the most established real estate networks worldwide.

The company will continue to focus on qualitative growth, the development of its professional network, and adapting to an increasingly demanding and global real estate market.