
In her role as Marketing Manager, Isabel coordinates and executes the global marketing strategy at a national level, working cross-functionally to maximize brand positioning and business growth. She is responsible for defining comprehensive marketing plans and fostering the adoption of best practices through training initiatives and strategic support for partners.
With a degree in Advertising and Public Relations and a Master’s in Marketing and Commercial Management, Isabel has over 5 years of experience in marketing and communication at both national and international levels. Her professional background spans sectors such as consumer goods, advertising agencies, the scientific field, and NGOs, enabling her to develop a strategic, versatile, and results-driven approach, adapting campaigns and actions to complex environments and needs.
She is currently highly motivated to apply her experience and expertise within the real estate sector, identifying new opportunities for growth and brand differentiation.